Job description

Event Sales Manager
Location: Hertford (Hybrid - 2 days WFH)
Up to £30,000 basic | OTE £50,000+ with uncapped commission

We're recruiting for an Event Sales Manager on behalf of a well-established B2B events business known for creating powerful connections between procurement professionals and industry suppliers through face-to-face Forums and Summits.

This is a 360° commercial role with real ownership - you'll take full responsibility for 2-3 major B2B events per year, along with their associated media, newsletter and digital platforms. It's built for a driven sales professional who wants autonomy, ownership and uncapped earning potential.

Your day might include:

Managing your own event revenue and achieving/exceeding sales targets.
Building a strong pipeline through proactive outreach, cold calling and targeted campaigns.
Running confident, consultative sales calls with new and existing clients.
Developing relationships with decision-makers and negotiating high-value deals.
Leading pre-event planning, communication and commercial delivery.
Delivering an exceptional onsite experience and securing a strong rebook percentage.
Attending industry events to build networks and understand market trends.

You'll thrive here if you're:

Experienced - minimum 2 years' B2B sales, ideally events, media or subscriptions.
Proven in meeting and exceeding revenue targets.
Confident on the phone with strong rapport-building skills.
Skilled in negotiation, objection handling and closing.
Comfortable owning both new business development and existing accounts.
Organised, proactive, and motivated by progression and financial reward.

Additional skills that'll set you apart:

Confident running discovery calls and persuasive sales presentations
Comfortable hosting virtual or in-person client meetings
Strong commercial awareness and value-based selling
Skilled with LinkedIn and digital tools for outreach and lead generation
Confident managing long sales cycles with multiple decision-makers

What's on offer:

Basic salary up to £30,000, OTE £50,000+ with uncapped overperformance commission
23 days' holiday plus all UK bank holidays, and your birthday off
Additional earnings directly tied to percentage over target
Clear career progression through a structured in-house sales academy
Hybrid working - 2 days WFH per week
Monthly team incentives and rewards, plus access to an Elite Sales Achievement Club
Extra annual leave based on loyalty
Company-wide summer and Christmas events, free onsite parking
A positive, high-energy environment where ambition is genuinely rewarded

Interested? Message me or send your CV - happy to share full client details on a confidential call.
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